Grassroots
Community Outreach
Copeland Companies provides grassroots community engagement services that help municipalities, organizations, and project teams connect with residents early, communicate clearly, and build trust throughout the public process. We partner with Mary Claire Lanser of Lanser Public Affairs on select community engagement and public outreach efforts to support thoughtful communication and meaningful dialogue.
Our Approach Includes:
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No two communities are the same — and neither is our approach
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We evaluate each project individually, taking into account local dynamics, stakeholders, history, and sensitivities
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Design custom engagement strategies that meet communities where they are
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From grassroots outreach to stakeholder conversations and public meeting support, we help clients communicate clearly, address concerns early, and reduce misinformation
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The result: transparent dialogue, informed decision-making, and long-term community trust
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Why It Matters:
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Community engagement is not about persuasion — it’s about informed conversation
- We focus on listening, understanding community priorities, and creating clarity instead of conflict
- When engagement happens early and intentionally, communities can navigate growth and complex issues with trust and transparency
Why It Works:
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Grassroots outreach engages residents early, before positions harden and misinformation spreads
- It complements formal public meetings by creating space for questions, concerns, and meaningful dialogue
- Engagement methods may include neighborhood conversations, stakeholder interviews, surveys, targeted communications, and direct resident outreach to reach a broad, representative community
Outcome:
Respectful grassroots community outreach has repeatedly proven to be a critical factor in achieving successful project approvals, improving community trust, and facilitating smoother development processes.
What Our Clients Say
Ryan Bedford, President, Bedford Developments
“Bailey is a true go-getter — relentless, resourceful, and deeply committed to delivering results. I’ve had the privilege of working with her on several complex development projects, where she was instrumental in leading joint ventures and moving deals forward. She brings a rare combination of deep real estate expertise, strategic thinking, and strong people-centered leadership. Bailey consistently finds clarity in complex situations and keeps projects moving with confidence.”